"It takes nothing to join the crowd. It takes everything to stand alone."

  • Aug 20, 2018

"It takes nothing to join the crowd. It takes everything to stand alone"
~ Hans F. Hansen

To be one of the crowd, to join in, just because everyone else is doing it, breeds narrow thinking.  To latch on to a concept or a way of doing something because it’s easy, and ‘that’s the way we’ve always done it’, doesn’t spawn free thinking, innovation, or creativity.

When I first started doing creative marketing campaigns over thirty years ago, I wasn’t revered, in fact, many people (my peers) said I was ‘nuts’, ‘out there’, and ‘why are you wasting your time on that stuff, it’s not what we do?’
I did it because I believed there was something more.
 

It was tough, standing alone and taking arrows…it wasn’t easy. However, I’m proud that I stood my ground, it has given many of my peers additional opportunities to grow their businesses beyond the industry status quo; additionally, it’s given many of my clients a leg up on their competition. 

In the face of criticism and skepticism, when you know in your gut it’s the path you should follow, how will stand, alone or with the crowd? 

Most of you have not begun to fully realize your full potential; believe in yourself, trust yourself, this is the first step of that realization. 

Until next week, do the right thing, trust who you are and what you stand for, you may start a great movement of your own. Best CQ


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